Public relations and marketing communications consultancy DT Communications Asia-Pacific (DT) has been appointed as the official event planner and sponsorship manager for the World Trade Centers Association (WTCA) Pavilion at the Shanghai Expo 2010.
DT will oversee all sponsorship recruitment, media relations and on-site management during the Expo. With just 200 days before the Expo launches, the pressure is on for DT. SME and corporate members span different industries in 350 member cities, so utilizing manpower and resources efficiently and effectively will be crucial.
“With the all-round communications platform, we will assist in realising the Association’s credo to foster ‘Peace and stability through trade’ by promoting regional and international co-operation,” said Alice Fok Ka Yee, managing director of DT.
DT lands WTCA Expo 2010 business
World Trade Centers Association, a non profit organisation that aims to enhance global business, has hired DT Communications Asia Pacific to handle events and sponsorship for its pavilion at Expo 2010 in Shanghai.
Alice Fok, managing director for DT, said at a time when web 2.0 and social media are playing an ever more critical role in the success of global commerce, the agency will roll out an all rounded communications platform to support the association’s vision to promote peace and stability through trade via regional and international cooperation.
